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Honda Blows Again v.2009

Thursday, November 20, 2008

Another annoying e-mail newsletter from American Honda Powersports.  Again, the same ‘ole scooter line-up from last year.  Nothing new (with the exceptions of a few new paint schemes); and definitely no mentioning of the SH300i anywhere.  Would the real American Honda please stand up?–Lorenzo


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Honda PowerSports Logo2009 Metropolitan2009 Metropolitan
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  Everyone knows that Honda scooters are fun. They’re peppy, great handling and easy to ride. But they’re also reliable, inexpensive, practical transportation that’ll maximize your fuel budget. 
2009 Metropolitan   2009 Metropolitan:
Big City Smarts.

At first, you think the urbane Metropolitan is all about style. It’s hip, smart and really cool. But then you realize that you can get plenty of mileage out of your gas budget. Suddenly, it’s the smartest idea around.
  Learn More
2009 Ruckus   2009 Ruckus:
Make a Ruckus. 

It’s the Ruckus, but it could just as easily have been called the raucous. It’s all about rough, tough, industrial design. Yet it’s still comfortable, easy to ride, fun to maneuver and really economical. 
  Learn More
2009 Silver Wing   2009 Silver Wing:
Beyond the Scooter.

With a vehicle as refined as the Silver Wing, “scooter” doesn’t do it justice. In fact, it’s designed to go cross country as easily as cross town, with built-in wind protection and a lot of luxury.

  Learn More
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2 Comments leave one →
  1. Friday, November 21, 2008 2:33 pm

    Lawrence, the REAL American Honda has stood up. And it has reaffirmed that it really doesn’t give a rat’s furry behind about scooters, that they’re simply a way of getting people who are afraid of motorcycles in the door and onto a real bike…

    Scootin’ Old Skool

  2. Friday, November 21, 2008 6:26 pm


    I believe that your angle, though very disturbing, is probably closer to the truth. Same Honda, but the strategy is different here in America compared to Italy. Over there, scooters are marketed for what they are–as means of daily transportation. In America, that strategy is abandoned; instead, scooters are used as baits, or training wheels for the real bikes, like you’ve said. You know, now all of those “abandonment stories” I’ve been told before are finally making sense to me (namely, people who bought Honda scooters first, become tired, dissatisfied with them after a while, sold them only to “move up” to bigger Honda motorcycles).

    Guess there’s always the “gray market” method of obtaining an SH300i, huh?! Otherwise, f(orget) Honda!


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